For the Media
The CyberPsych Institute (CPI)
Balancing literacy, adoption & psychology across digital, media, and AI experiences
The CyberPsych Institute (CPI) is a research and consulting initiative dedicated to educating communities and preparing workforces for the psychological and humane challenges facing an AI-integrated world.
Our Media Mentions
CANVAS8 is a leading consumer insights agency with global offices in London, USA, and more.
- WHAT IMPACT WILL AI COMPANIONS HAVE ON GENZ DATING LIFE? • (March 13, 2026)
- WHY AI SLOP IS LOSING ITS COOL WITH AI AUDIENCES • (February 9, 2026)
Quick References
CPI brings together expertise in media psychology, cyberpsychology, and human-centered innovation to advocate for AI literacy, ethical technology adoption, and humane AI experiences for all.
- Founded
2025 - Location
Potomac Falls, Virginia - Multidisciplinary Domains
Responsible AI, Ethical AI, Humane AI, Synthetic Media, Cyberpsychology, Neurotech & Neuroethics
- What We Do
Literacy (AI Ethics & AI Innovation)
Research (across multidisciplinary domains and tech we explore)
Advocacy (for people-centered innovation across industry) - Nonprofit Status
501(c)(3) in progress - Audience Served
General public, workforces, industry leaders, technologists, educators, policymakers - Founder & Executive Director
Mayra Ruiz-McPherson, PhD(c), MA, MFA
The CyberPsych Institute (CPI) champions ethical, people-centered approaches to AI and emerging technologies by advancing public literacy, advocating for protective policy, and educating communities, industries, and institutions on the psychological and societal impacts of digital innovation.
- AI Literacy Outreach & Workforce Development
Workshops, community events, and online learning to help people understand AI’s impact, opportunities, and risks - Cyberpsychological Innovation Consulting
Product evaluations and advisories for industry and organizations with a cyberpsychological lens - Neurotechnology & Neuroethics Advocacy
Advancing public understanding and policy dialogue around mind-health in the realm of brain-computer interfaces (BCIs), cognitive liberty, and related safeguards - Research & Public Education
Reports, articles, and media that inform public discourse and guide responsible technology development and adoption - Media Psychology, Positive Media & Media Literacy
Media psychological practice and outreach to improve innovation and to help people critically engage with digital media - Media Relations & Subject-Matter Commentary
Serving as a trusted source for journalists and industry outlets, providing expert quotes, context, and analysis on workforce development, cyberpsychology, media psychology, neurotechnology, and the wider ramifications for emerging technologies
Our founder and Executive Director of CPI, Mayra Ruiz-McPherson, PhD(c), MA, MFA, is a cyberpsychologist and PhD candidate specializing in technology ethics, human-centered innovation, and synthetic media.
In addition to her immersive academic background, Mayra brings more than 30 years of experience in systems and interaction design, application development, and user experience to her leadership role at CPI.
Mayra also presents a range of topics — in the context of AI ethics, cyberpsychology, media psychology, and neurotechnology — to audiences in the US and around the world.
See our growing list where we’ve been mentioned and/or quoted 👇🏽
2026
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CANVAS8 is a leading consumer insights agency with global offices in London, USA, and more.
- WHAT IMPACT WILL AI COMPANIONS HAVE ON GENZ DATING LIFE? • (March 13, 2026)
- WHY AI SLOP IS LOSING ITS COOL WITH AI AUDIENCES • (February 9, 2026)
2025

- 50 Interesting images and facts that are simply amazing • January 13, 2025
- 28 Notable websites from the dawn of the Internet that young people surely missed out on • January 12, 2025
EARLIER

Media in need of an expert source for AI/cyberpsychology and digital culture-related themes are welcome to collaborate.
- All media inquiries are considered
- Contact us with your media request
- January 2026 / School of Radical Imagination
A Cyberpsychological Rethinking of Creativity in the Age of AI - October 2024 / US State Department & NYUAD
As US State Department’s Speakers Program, participated in AI Ethics lecture at New York University’s Abu Dhabi campus - June-July 2024 / 3 Digital Media & AI Presentations for US State Department
Business Innovation
Generative AI Tools
Neurodesign & Political Propaganda - April 11, 2024 / Loudoun County Public Library
Humans, Humanoids & Labor - February 7, 2024 / Loudoun County Public Library
Exploring AI Ethics
Mayra Ruiz-McPherson, PhD(c), MA, MFA
Founder & Executive Director
thecyberpsychinstitute@pm.me
CPI welcomes collaboration with members of the media seeking a nonpartisan voice across our chosen fields of focus, committed to looking beyond the headlines, and who can illuminate audiences with fresh, informed perspectives.
